Search Marketing Expert

Manage the company’s rankings in paid and organic listings on search engine result pages, achieve the marketing objectives and monitor the key metrics.

Overview

Search Marketing is the overall method of driving traffic to a company’s website through the use of search engines, including both organic search engine optimization and paid search strategies. SMstudy® certified Search Marketing Professionals effectively manage the company’s rankings in paid and organic listings on search engine result pages, achieve the marketing objectives and monitor the key metrics.

Successful candidates will be awarded the SMstudy® Certified Search Marketing Professional certification by SMstudy after passing the exam.

Certification Prerequisites Target Audience Cost Of Exam
Experience Education
SCSM-P Prerequisites Experience: None Prerequisites Education: SMstudy® Certified Digital Marketing Professional Certification and study the recommended processes in the SMstudy® Guide – Digital Marketing Target Audience: Anyone who is interested in becoming a Search Marketing Professional Cost of Exam: USD 250

Exam Format

  • Multiple choice
  • 80 questions
  • No negative marks for incorrect answers
  • 90-minute duration
  • Proctored online exam

Audience Profile

This certification is appropriate for anyone interested in becoming a Search Marketing Professional.

Prerequisites

There is no formal prerequisite for this certification. However, it is mandatory to complete the SMstudy® Certified Digital Marketing Professional Certification and study all processes from chapter 7 in the SMstudy® Guide – Digital Marketing book before applying for the SMstudy® Certified Search Marketing Professional exam. All required resources are provided as part of the online certification course.

Claim Your PDMA Certificate

1
Earn Your PDMA Certificate
Purchase the course on the PDMA platform, and you will be provided with login credentials and links for course access.
In addition to the course outline, you also gain access to - High quality videos; Study guides; Chapter tests; Glossary of important terms.
Schedule and take the 90-minute proctored exam. You would need to submit additional relevant documents where required. SMstudy® verifies the application; confirms the exam date & time... then you are free to take the two hour proctored exam online.
On successful completion of the exam, you get an online certificate and your name is added to the SMstudy® Global Certification Registry.
As a trusted PDMAcademy Partner, SMstudy® is the Global Accreditation Body for Sales and Marketing certifications. It has authored the SMstudy® Guide, a comprehensive guide on Sales and Marketing, which can be used by any organization or individual to understand and excel in the domain of Sales and Marketing.

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Full lifetime access
Access on mobile and TV
Search Marketing Expert
Category:
Price:
$250