Marketing Research Professional

SMstudy® Certified Marketing Research Professionals facilitate well-planned marketing research methods to measure factors that drive better corporate decision making and in turn more decisive marketing actions. Marketing Research can be conducted on all Aspects of Sales and Marketing. SMstudy® Certified Marketing Research Professionals test multiple marketing hypotheses to better understand consumer behavior, finalize product features, define metrics for marketing efforts and track and improve marketing activities.

Overview

SMstudy® Certified Marketing Research Professionals facilitate well-planned marketing research methods to measure factors that drive better corporate decision making and in turn more decisive marketing actions. Marketing Research can be conducted on all Aspects of Sales and Marketing. SMstudy® Certified Marketing Research Professionals test multiple marketing hypotheses to better understand consumer behavior, finalize product features, define metrics for marketing efforts and track and improve marketing activities.
Successful candidates will be awarded the SMstudy® Certified Marketing Research Professional certification by SMstudy after passing the exam.

Certification Prerequisites Target Audience Cost Of Exam
Experience Education
SCMR-P None Preferably SMstudy® Certified Marketing Research Associate Anyone interested in becoming a Marketing Research Professional USD 250

Exam Format

  • Multiple choice
  • 100 questions
  • No negative marks for incorrect answers
  • 120-minute duration
  • Proctored online exam

Audience Profile

This certification is appropriate for anyone interested in becoming a Marketing Research Professional.

Prerequisites

There is no formal prerequisite required for this certification. However, it is preferable to complete the SMstudy® Certified Marketing Research Associate certification and study the recommended processes in the SMstudy® Guide – Marketing Research book before applying for the SMstudy® Certified Marketing Research Professional certification. All required resources are provided as part of the online certification course.

1
View the Course Outline

Claim Your PDMA Certificate

1
Earn Your PDMA Certificate
Purchase the course on the PDMA platform, and you will be provided with login credentials and links for course access to Marketing Research.
In addition to the course outline, you also gain access to - High quality videos; Study guides; Chapter tests; Glossary of important terms.
Schedule and take the two-hour proctored exam. You would need to submit additional relevant documents where required. SMstudy® verifies the application; confirms the exam date & time... then you are free to take the two hour proctored exam online.
On successful completion of the exam, you get an online certificate, a physical certificate is mailed to you, and your name is added to the SMstudy® Global Certification Registry.
If you are unable to pass the exam at one sitting, you can schedule another attempt at a cost of $50.
As a trusted PDMAcademy Partner, SMstudy® is the Global Accreditation Body for Sales and Marketing certifications. It has authored the SMstudy® Guide, a comprehensive guide on Sales and Marketing, which can be used by any organization or individual to understand and excel in the domain of Sales and Marketing.

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Marketing Research Professional
Category:
Price:
$250