CMSA – Certified Marketing Strategy Associate


Marketing Strategy Associate

Marketing Strategy Associate

Certification Prerequisites Target Audience Cost of Exam
Experience Education
SCMS-A Nil Nil Anyone interested to know more about sales and marketing 0


SMstudy® Certified Marketing Strategy Associate certification is tailored to help anyone interested to know more about Marketing Strategy; learn about key concepts in Marketing Strategy as defined in the SMstudy® Guide; and to get a basic understanding of how Sales and Marketing framework helps to effectively manage Sales and Marketing efforts in any organization. This course is included as a part of Free Subscription. The purpose of the SMstudy® Certified Marketing Strategy Associate’ ‘ exam is to confirm you have basic understanding of the Sales and Marketing aspects. On passing the exam, you will be accredited as “SMstudy® Certified Marketing Strategy “. You will also be provided with 10 PMI approved PDUs.

Audience Profile

Anyone interested in knowing more about Sales and Marketing can take up this course and exam for free.


There is no formal prerequisite for this course.

Exam Format

  • Multiple Choice
  • 40 questions for the exam
  • One mark awarded for every right answer
  • No negative marks for wrong answers
  • 30 questions need to be answered correctly to pass
  • 60 minutes duration
  • Online unproctored exam

How to Apply

  • Subscribe for free SMstudy® Associate Level Certifications and get free access for this course.
  • Login and access the course. The online course includes:
    • Videos of important concepts
    • Study guides, chapter tests
    • Glossary of important terms (Phone app)
  • Take an unproctored 40-question online exam. Answer 30 out of 40 questions correctly and get recognized as “’SMstudy® Certified Marketing Strategy Associate”.
  • Your name will be added to the SMstudy Certification Registry.
    Sample course completion certificate.